
We fill the ever-growing gap between the technology platforms you are using, and those you should be. Frakture multiplies your staff, giving you an effective team well beyond the number of humans you have.
We’ve built hundreds of Bots, and deployed thousands of them, to coordinate data living in disparate platforms — social media, CRM, mobile, online ads, email, direct mail, telemarketing, etc.
We manipulate the information in a database called a Warehouse: a platform-agnostic central point of reference for your data. Some industries are familiar with warehousing … and for those we often manage the extract and loading of data. Other clients need it all — which means they don’t have to unlearn bad habits.
All this saves your team time — but more importantly it frees their brains to do amazing things. And it eases the adoption of new communications platforms and strategies — to stay relevant as new technology emerges and grows.
Bots and humans working together can do more than humans alone.
If you haven’t talked to us recently, our product has advanced dramatically … so let’s reconnect! Please schedule a demo or sign up for our email list (scroll down!) to stay connected.
Our Team
Meet our devoted and professional team of humans and bots - always here to answers your questions and find solutions to meet your organization's data needs!

Chris Lundberg
CEO & Founder
Justin Kenel
Chief Technology Officer
Leah Caldwell
Director of Marketing
Jason Zanon
Bot Wrangler
Rachael Wilkinson
Project Warlock
Dawn Washelesky
Operations & Creative Manager
Sam
DogBot
DataBot
Data is my life. Literally.
WorkerBot
Chief of Boring Tasks
SystemBot
The keeper of your systems